Client |
Brunette Brisket au Jus
Discipline |
Brand Identity
Packaging
Web Design
Location | London
2021 - 2023
https://brunettebrisket.com/
Born in the midst of the pandemic, Brunette sets out to bring people closer by serving gourmet Brisket KITs that people can prepare at home in under just 10 minutes. Its core value is about bridge and connection.
Each ingredient hand picked, each step thoughtfully crafted.
The brand wants to give a twist to the idea of a feast, turning it into something that you can enjoy effortlessly and beautifully, while catching up with our loved ones.
The colour blue is used to symbolise the purity of the environment where our cattles are raised and the simplicity of our menu, whereas the serif typeface represents the craftsmanship in our food.
The character reflects to the brand name, an imaginary brunette, a modern gourmet food lover who stays elegant while serving us the feast.
To ensure the preparation is as painless as it could be for our customers,
each pouch comes with a label on top. The whole process is indicated
in the instruction carefully, as easy as it can get.
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